Hungry For Info
Nutrition labeling is included on consumer packaged goods to help consumers make informed decisions about the foods they eat, but consumers are being bombarded daily with mixed messages about what is...
View ArticleeCommerce and Transparency
Increasingly consumers like to know more and more about the food they eat and where it has come from. Clarity is essential, according to Phil Lempert, Editor-In-Chief of Supermarket Guru and...
View ArticleClavis: Shopper Marketing Expo
Clavis Technology will be exhibiting at the prestigious Shopper Marketing Expo conference in Chicago, Illinois from October 8th through October 10th. We are excited about all the incredible speakers...
View ArticleShopper Marketing Expo
Clavis Technology will be exhibiting at the prestigious Shopper Marketing Expo conference in Chicago, Illinois next week from October 8th through October 10th. We are excited about all the incredible...
View ArticleeCommerce Insight Update
Now available across 10 countries for 100 of the world’s largest online stores Shopper Marketing Expo, Chicago IL, October 8th, 2013: Clavis Technology, a leading provider of Online Store Audit and...
View ArticleeCommerce Value Calculator
Clavis releases a value framework for calculating the potential sales up-lift that brands can expect by optimizing their digital channel performance. Shopper Marketing Expo, Chicago, Illinois October...
View ArticleOnline Merchandizing
Shop.org has just released a study conducted by Forrester called: “The State of Retailing Online 2013: Marketing and Merchandising”. One aspect of the report that we found most interesting was the...
View ArticleOnline Potential in New Markets
Weak infrastructure and political instability is acting as “a catalyst for innovation and new consumer behaviors” in emerging markets, according to a recent report by digital analyst firm eMarketer....
View ArticleCPG Multichannel Optimization
Clavis recently completed a study where we looked at over 150 brands in 17 of the top online retail stores in the US. The brands included some of the biggest sellers in food & beverage, health and...
View ArticleFirst Moment of Truth
The interaction between a shopper and a product, whether it is in a physical store or online, is commonly called the “first moment of truth”. In a traditional brick and mortar store, shoppers buy...
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